The 11 Best Shopify Popup Apps in 2026: Reviewed, Rated & Compared

Which Shopify popup app is right for your store? Here's the full breakdown

Not all Shopify popup apps are built the same. Some are laser-focused on one thing, like gamification or email capture, while others function as full conversion suites.

We've compared all 11 across the features that actually matter: Shopify rating, free plan availability, A/B testing, exit-intent, email marketing, gamification, and Klaviyo integration. Here's the full picture at a glance:

Alright, now let’s cover each of these in more detail. Let’s start with the best!

1. OptiMonk

“Really great app, lots of features and multiple ways to promote/upsell. Really fantastic help too, the chatbot does actually have handy links but if you have further issues you can get through to a person. I have done this on multiple occasions and they're very helpful and patient!” — Tuff-Trek ®, United Kingdom, Shopify App Store

OptiMonk started as an exit-intent popup tool back in 2014 and has since grown into a full Shopify popup app personalization platform—one of the most established in the space.

What sets it apart today is its AI layer: the recently launched AI Wizard analyzes your website URL and generates tailored popup optimization ideas in under two minutes, no email required. It's the fastest way to go from install to first campaign.

Key feature #1: 300+ high-converting templates

OptiMonk’s huge template library makes it easy to get started in no time. There are over 300 templates to choose from, all professionally designed and mobile-friendly.

Even better, the pre-made templates are optimized for different use cases. Whether you’re looking to build your email list or use an exit-intent popup to fight cart abandonment, you’ll find the perfect template. 

And with several themes to help you create multiple visually-consistent campaigns, your users will have a better experience on your website.

Key feature #2: AI-powered drag & drop editor

The OptiMonk drag and drop editor allows you to customize your popups easily. With one click, you can add, edit, or remove any element.

And there’s a wealth of elements you can use. There are the basics like text boxes, images, and buttons, but there are also advanced features like countdown timers, product elements, and coupon elements—just to name a few.

The built-in AI editor goes even further: describe what you want in plain language and it applies the changes directly, or plans an entire campaign from scratch with the best settings for your goal.

Key feature #3: Triggering options 

OptiMonk’s advanced triggering options are hugely beneficial when it comes to showing popup messages at the right time. OptiMonk automatically monitors your visitors’ site behavior, so it can display popups exactly when you want them to be shown. 

Some of the specific actions that can trigger your campaigns include:

• Exit-intent (on desktop and mobile)
• Timer-based triggering 
• Scroll-based triggering
• On-click triggering
• Post-JavaScript event triggering

By having this much control over timing, Shopify store owners can optimize the conversion rate of their popups effectively.

Key feature #4: A/B testing with statistical confidence

OptiMonk's A/B testing goes beyond basic split testing by measuring statistical confidence, showing you not just which variant is winning, but whether that result is reliable enough to act on.

Once a variant crosses 90% confidence, it becomes the champion and OptiMonk automatically deactivates the underperformers. The AI-powered Smart A/B Testing also generates and tests variants automatically, so you can run continuous optimization without manual setup.

Key feature #5: AI-powered optimization suite

The AI Wizard and AI Editor are just the entry points. As one of the strongest AI pioneers among Shopify popup apps, OptiMonk has built an entire suite of intelligent tools that work across your store, not just your popups:

• Smart Popups—AI-native campaigns that adapt to each visitor's behavior and intent in real time
• Smart Product Pages—automatically generates, A/B tests, and optimizes product page content across your entire catalog, no manual work per product
• Smart A/B Testing—auto-generates variants, picks winners, and restarts new tests continuously without any manual setup
• Smart Analytics—instead of raw reports, the AI identifies exactly where your store is losing revenue and recommends specific fixes to act on immediately

Winner in: AI-powered personalization & testing

One con: The free plan is capped at 10,000 pageviews per month. Fast-growing stores will hit the ceiling quickly and need to upgrade.

Pricing: Free, or from $29/month.

2. Poptin

“Amazing customer service. The team is super friendly and efficient. The app is really easy to use and the aesthetics are excellent.” — Petunia Woof, New Zealand, 3 months using the app

Poptin helps Shopify stores capture leads through a solid range of popup formats (lightbox, sidemessage, fullscreen, and spin-to-win) all built around a no-code drag-and-drop editor. It's particularly well-suited to smaller stores that want professional exit-intent popup campaigns without paying for them from day one.

Key feature #1: Exit-intent popups on the free plan

Unlike most competitors, Poptin's exit-intent popup is available on the free plan, no paid upgrade required. It accurately detects when a visitor is about to leave and fires a targeted offer at precisely that moment, making it one of the most accessible cart abandonment tools for budget-conscious stores.

Key feature #2: Built-in autoresponder

Poptin doesn't offer full email marketing, but its built-in autoresponder covers the most critical touchpoint: automatically sending a "Welcome" or "Thank You" email the moment someone subscribes. It's a lightweight but effective way to start an email relationship with new subscribers without needing a separate tool.

Key feature #3: A/B testing & targeting

Poptin includes built-in A/B testing and real-time analytics, letting you compare popup variants and track performance without a separate tool. Targeting options cover exit-intent, scroll depth, time on page, device type, and geography, giving smaller stores meaningful control over who sees what and when.

Winner in: Exit-intent available from the free plan

One con: The free plan's 1,000 monthly visitor cap is one of the tightest in this list, a store with even modest traffic can burn through it in days, pushing you onto a paid plan faster than expected.

Pricing: Free, or from $25/month.

3. WooHoo

“Amazing results — the sign-ups rate and the redemption rate of the reward have really helped us grow our email list and boost sales. It's a very effective way to grab visitor emails while keeping the energy playful and not intrusive.” — Sunchill, Shopify App Store

WooHoo is entirely devoted to spin-to-win popup campaigns, gamified experiences that trade a discount for an email or SMS subscriber. If that's the format you want, it does it well. If you need anything beyond gamification, look elsewhere.

Key feature #1: Multiple spin wheel formats

WooHoo offers multiple spin wheel formats including a classic wheel, a Wheel of Coupons, and a reveal-style variant. Each format keeps the gamification popup experience feeling fresh across campaigns, while the underlying mechanic—email capture in exchange for a discount—stays consistent.

Key feature #2: Exit-intent & countdown timers

WooHoo's exit-intent trigger catches visitors before they leave, while countdown timers inside the wheel create a natural sense of urgency. Both work on desktop and mobile, and campaigns can be live within minutes of installation.

Key feature #3: Klaviyo, Mailchimp & Zapier integrations

WooHoo integrates directly with Klaviyo, Mailchimp, and Zapier, so every email and SMS subscriber captured through the wheel syncs automatically into your existing marketing stack, no manual exports needed.

Winner in: Gamified spin-to-win email capture

One con: Multiple users report that WooHoo's visitor count tracking inflates figures compared to Shopify and Google Analytics; worth monitoring closely if you're on a plan with a visitor cap.

Pricing: Free plan available, or from $7.99/month.

4. Privy

“This app works perfectly for my needs and integrates seamlessly with Shopify. The customer service is very easy to reach, responsive, and eager to resolve any issues.” — Mill Creek Apiary, United States, over 3 years using the app

Privy sits at the intersection of popups and email marketing.It's not a dedicated popup tool, but for Shopify stores that want list building, cart abandonment emails, and SMS marketing running from a single dashboard, it removes a lot of tool sprawl. The tradeoff is depth: you get breadth rather than best-in-class popup features.

Key feature #1: Lead generation popups

Privy covers the main popup formats (exit-intent, spin-to-win, banners, and flyouts) all built around growing your email list and SMS subscriber base. Targeting options include device, location, cart value, and URL, giving you solid control over who sees each campaign without needing a separate popup tool.

Key feature #2: Cart abandonment emails

If an exit-intent popup fails to convert, Privy automatically follows up with a cart abandonment email, keeping the recovery sequence alive without manual setup. Welcome series, coupon reminders, and post-purchase follow-ups are all automatable from the same platform.

Key feature #3: SMS marketing

Privy supports SMS marketing alongside email, letting you collect phone numbers through popups and send targeted texts for cart recovery, promotions, and post-purchase flows. Having both channels under one roof means your popup, email, and SMS strategy can share the same subscriber data without exports or third-party sync.

Winner in: All-in-one email & SMS marketing for Shopify stores

One con: No free plan. At $24/month as the entry point, it's one of the pricier options for stores that only need basic popup functionality and don't yet need full email or SMS marketing.

Pricing: From $24/month. Free trial available.

5. Justuno

“Justuno has been a great way to improve our conversion rate and email capture. Managed services with Miranda has allowed us to move faster than we had originally planned.” — Back Down South Clothing, United States, over 1 year using the app

Justuno goes beyond basic Shopify popup apps. It's a full conversion platform built around visitor intelligence. Where most tools fire popups based on simple triggers, Justuno builds behavioral profiles from billions of data points to deliver hyper-targeted campaigns. That power comes with a steeper learning curve and a price point that reflects it.

Key feature #1: Advanced targeting & personalization

Justuno profiles each visitor using session data, referral source, browsing behavior, and cart contents, then applies an extensive set of targeting rules to show the right message at the right moment. You can build scenarios most popup tools simply can't handle.

Key feature #2: Upsell & cross-sell popups

Beyond list building, Justuno can trigger upsell and cross-sell campaigns mid-browse based on what a visitor has already shown interest in, recommending complementary products or higher-value alternatives at the moment they're most likely to act on them.

Key feature #3: Quizzes, surveys & email/SMS capture

Beyond standard popups, Justuno supports quizzes and surveys for zero-party data collection, capturing customer preferences that feed directly into your Klaviyo segments and SMS flows. Two-step forms let you capture email on the first screen and phone number on the follow-up, maximising both list types from a single interaction.

Winner in: Advanced segmentation & visitor targeting

One con: The interface can feel overwhelming as features are extensive but some are buried, and the learning curve is real. Pricing also scales with traffic, so costs can rise quickly as your store grows.

Pricing: From $59/month. Free trial available.

6. Alia

“Since using Alia vs other more basic pop-ups, our stats have increased at every level of our funnel from initial form interaction and submission through to conversion rate and AOV, while also offering a better customer experience.” — Bibado, United Kingdom, about 1 year using the app

Alia is built exclusively for Shopify and takes a fundamentally different approach to popup optimization. Instead of relying on manual A/B testing and fixed rules, its AI learns from real merchant data across the platform and continuously adjusts your campaigns to improve opt-in rates, AOV, and conversion rate over time. It earns its premium price point through results, not features.

Key feature #1: AI that optimizes itself

Alia uses machine learning trained on data from thousands of Shopify merchants to automatically improve your popup performance: adjusting timing, targeting, and design without manual input. The longer it runs, the smarter it gets, making it one of the few Shopify popup apps that genuinely gets better over time on its own.

Key feature #2: Zero-party data & quizzes

Beyond standard email capture, Alia lets you collect zero-party data through embedded quizzes by asking visitors about their preferences, needs, or goals as part of the signup flow. That data feeds directly into your Klaviyo segments, turning a simple popup into a customer profiling tool.

Key feature #3: Gamified popups & incentives

Alia supports gamified popup formats alongside traditional opt-in flows, letting you offer discounts, free shipping, or custom incentives that feel earned rather than generic. Combined with smart triggering based on visitor behavior signals, campaigns feel timely rather than intrusive.

Winner in: AI-optimized email & SMS opt-in rates

One con: No drag-and-drop editor and a $100/month starting price make this a hard sell for smaller stores. It's best suited to established brands that can absorb the cost and let the AI compound results over time.

Pricing: From $100/month. Free trial available.

7. Adoric

“The app is very user-friendly and easy to navigate, with plenty of flexibility and customization options. The customer service team is also quick and really helpful.” — Ruby Cup, United Kingdom, over 2 years using the app

Adoric is a fully Shopify-native popup and conversion platform that covers Shopify email popups, exit-intent, gamification, upsells, and product recommendations, all from one dashboard. Its pay-as-you-grow pricing makes it one of the most accessible options on this list for stores just starting to scale.

Key feature #1: Email popups & exit-intent

Adoric covers the full range of Shopify email popup formats (lightboxes, slide-ins, floating bars, and exit-intent popups) all built with a drag-and-drop editor that requires no coding. Triggers include exit-intent, time delay, scroll depth, and cart value, giving solid control over when each campaign fires.

Key feature #2: Upsell & product recommendations

Beyond list building, Adoric displays AI-powered product recommendations directly inside popups: related products, frequently bought together, and cart upsell suggestions. These campaigns are fully automated, requiring no manual product selection per campaign.

Key feature #3: Gamification popups

Adoric offers spin-to-win wheels and its unique Falling Gifts game, an interactive popup where visitors click falling balloons to reveal discount codes. Both formats are proven to increase engagement and grow your Shopify email popup list compared to standard opt-in forms.

Winner in: All-in-one popup & upsell features at an entry-level price point

One con: The free plan is capped at 20 orders per month — tight for any store with real traffic. And since pricing scales with order volume, costs can climb quickly as you grow.

Pricing: From $4.99/month (order-based pricing). 7-day free trial available.

8. Mailmunch

“Great app! Super easy to set up and offers way more customization options than many paid apps. The best part is that I was able to create a pop-up banner integrated with Shopify customers without having to subscribe right away! As a small business owner, that made a huge difference.” — Keep Flat Out, United States

Mailmunch combines popup lead capture with email marketing and automation in a single platform, covering exit-intent popups, landing pages, and email sequences without needing separate tools. It's built for simplicity, making it a solid option for smaller stores that want list building and basic email flows from one place.

Key feature #1: Multiple popup formats

Mailmunch covers a wide range of Shopify email popup formats (lightboxes, top bars, scroll boxes, full-screen cover forms, and exit-intent popups) on both desktop and mobile. Page-level, device, and geo-location targeting let you control exactly who sees each campaign.

Key feature #2: Email automations

Beyond popups, Mailmunch lets you send behaviour-driven email automations, like welcome sequences, cart abandonment recovery, and promotional campaigns directly from the same dashboard, without needing a separate email marketing tool.

Key feature #3: Landing pages

Mailmunch includes a landing page builder, an unusual addition for a popup app. This is useful for running dedicated campaign pages for promotions or lead magnets without needing a separate tool.

Winner in: Simplest all-in-one lead capture & email automation for small stores

One con: The lowest-rated app on this list at 4.4★. It is worth monitoring reviews before committing, particularly for stores with more complex needs.

Pricing: Free plan available, or from $24.99/month.

9. Wisepops

“I love the seamless integration of Wisepops x Shopify. Very quick and smooth. The library is very handy, I've always used it to start a new campaign.” — Passage du Désir, France

Wisepops has grown from a popup builder into a full onsite engagement platform covering popups, an onsite notification feed, and web push notifications from a single dashboard. Its Shopify integration goes deeper than most, with native targeting based on cart value, past purchases, number of visits, and Klaviyo segments.

Key feature #1: Deep Shopify targeting

Wisepops targets visitors using Shopify-native data that most popup apps can't access, like cart contents, past purchase history, number of visits, and traffic source. You can also target by Klaviyo segments directly, making campaigns genuinely personalized rather than just timed.

Key feature #2: A/B testing with control groups

Wisepops includes unlimited A/B testing across all plans, and uniquely supports control groups, meaning you can measure the true incremental revenue your campaigns generate rather than just comparing two variants against each other. Revenue tracking is built in natively through Shopify.

Key feature #3: Beyond popups — feed & web push

Wisepops goes beyond traditional popups with two additional engagement channels: an onsite notification feed, a non-intrusive stream of updates visitors can browse at their own pace, and web push notifications. Both are included on all plans, making it one of the most complete onsite engagement tools in this list.

Winner in: Only popup app on this list with built-in web push notifications

One con: No free plan and pricing scales with pageviews. Fast-growing stores should calculate expected traffic costs carefully before committing.

Pricing: From $49/month. Free trial available.

10. Claspo

“I installed Claspo to get an email newsletter popup when customers are getting ready to leave the page and it looks great! I also noticed that there are so many other popup options! It seems like it has the features of multiple apps all rolled into one.” — Japan Direct, Japan

Claspo is a conversion-focused Shopify popup app that combines a flexible popup builder with advanced targeting and gamified experiences. Every feature is available on every plan, including the free tier, making it one of the most generous tools on this list for stores that don't want to hit a paywall just to unlock core functionality.

Key feature #1: Wide popup format selection

Claspo covers lightboxes, floating bars, floating boxes, fullscreen popups, embedded forms, and slide-ins, all without coding. Templates are organized by goal rather than format, making it fast to find the right starting point for any campaign.

Key feature #2: Gamified popups

Beyond standard opt-in forms, Claspo offers spin-to-win wheels, scratch cards, and quizzes as lead capture formats. These gamification popup options are available from the free plan, making it one of the most accessible apps on this list for stores that want interactive campaigns without a premium price tag.

Key feature #3: A/B testing & advanced targeting

Claspo includes A/B testing autopilot that continuously tests offers, designs, and triggers to improve opt-in rates over time. Targeting rules cover traffic source, cart value, device type, and behavioral signals, giving performance-focused stores the precision to show the right popup to the right visitor.

Winner in: Full feature access on the free plan, no feature gating, no artificial limits

One con: With a relatively small number of Shopify reviews compared to most apps on this list, there's less community feedback to draw on when evaluating long-term reliability.

Pricing: Free plan available, or from $39/month.

11. Seguno

“To be honest, I was initially skeptical about whether popups could actually help grow my customer list, but after implementing Seguno Popups & Forms, I was pleasantly surprised by the results. My list is steadily growing, and I couldn't be happier.” — なないろ毛糸, Japan

Seguno Popups & Forms is built exclusively inside Shopify, not just integrated with it. Unlike most popup apps that run on external scripts, it uses Shopify's native tracking, meaning subscriber data syncs automatically to your Shopify customer profiles without any manual setup.

Key feature #1: Flexible targeting — including language

Seguno lets you target popups by page, scheduled date range, and—unusually—the visitor's primary language. For multilingual or international Shopify stores, this means showing the right popup in the right language automatically, without needing separate campaigns per market.

Key feature #2: Customer tagging from popup responses

Add a choice list to any popup, asking visitors about their preferences or interests, and Seguno automatically tags customers in Shopify based on their responses. Those tags can then trigger targeted email automations or build advanced segments, turning a simple popup into a zero-party data collection tool.

Key feature #3: Canva integration & templates

Seguno connects directly with Canva, letting you design popup visuals using your brand assets without leaving your workflow. Combined with 30+ pre-built templates and exit-intent triggering, it's one of the fastest apps on this list to get a polished, on-brand popup live.

Winner in: Deepest native Shopify data sync of any popup app on this list

One con: No free plan for popups, the free tier is email-only. Popups require the Standard plan at $35/month, making it one of the pricier entries on this list for what is a focused popup tool.

Pricing: From $35/month. 10-day free trial available.

Why use a Shopify popup app?

Shopify popup apps are powerful tools for ecommerce stores looking to boost conversion rates, grow their email list, and engage visitors effectively.

Pop-ups can capture visitors' attention at crucial moments, when they're about to leave with an exit-intent popup, or after they've added items to their cart with a cart abandonment popup.

By using advanced targeting, triggering options, and personalized messaging, you can deliver relevant offers that resonate with your audience.

Additionally, features like A/B testing and analytics ensure that your pop-ups are optimized for maximum impact, helping you increase sales and improve customer retention.

How to choose the best Shopify popup app?

Choosing the best Shopify popup app for your store is a crucial decision that can significantly impact your conversion rates and customer experience. 

Here’s what you should keep in mind:

1. Customization Options

The ability to fully customize your popups is essential for matching your store’s branding and ensuring a seamless user experience. Look for an app that allows you to modify colors, fonts, images, and text.

2. Targeting and triggering rules

Effective popups are those that are shown at the right time, to the right audience. 

The best popup apps provide advanced targeting and triggering rules. For instance, you may want to show a discount offer when a user is about to leave the site (exit-intent popups) or display a promotional popup after a visitor has been on your site for a certain amount of time. 

Look for apps that offer triggers based on user behavior, location, device, or traffic sources.

3. Ease of use

While customization is important, you also want a popup app that’s easy to set up and use. 

Look for apps with an intuitive interface, drag-and-drop functionality, and templates to help you create and deploy popups quickly without needing any coding skills. 

A simple, user-friendly setup can save you a lot of time and frustration.

4. Mobile optimization

Since mobile shopping continues to grow, it’s critical that your popup app is optimized for mobile devices. 

Ensure the app offers responsive design templates that adapt to smaller screens. Test the app on both desktop and mobile to make sure the popups look great on all devices and do not disrupt the user experience.

5. A/B testing capabilities

A/B testing is an effective way to determine which popups work best for your audience. The ability to run tests on different designs, copy, and triggers can help you optimize your conversion rates. 

Look for apps that offer built-in A/B testing tools or integrations with analytics platforms to track the performance of your popups.

6. Speed and performance

Popups can be a great tool for engaging customers, but they shouldn’t slow down your website. A slow-loading popup can negatively affect the user experience and hurt your SEO ranking. 

Choose a popup app that’s lightweight and optimized for speed to ensure your site remains fast and efficient.

Recommended reading: How Do Popups Affect Your Website Speed? A Comprehensive Popup Speed Test Study

Recap

That’s it for our survey of the best apps for creating Shopify popups!

We hope you’ve found our in-depth guide useful, and now have a better understanding of the different features and functionalities available in 2026’s next best popup app builders.

At the end of the day, OptiMonk is your best option for creating high-converting popups for your Shopify site. You can create any type of campaign you want, including coupon popups, survey popups, email popups, or gamified popups. With 300+ templates, an intuitive drag & drop editor, and advanced triggering, targeting, and testing options, OptiMonk is a powerful way to drive conversions. 

Sign up for free and start creating popups for your Shopify store with OptiMonk today!

FAQ

What is the best free Shopify popup app?

OptiMonk, Poptin, and Claspo all offer strong free plans. OptiMonk's free plan includes up to 10,000 pageviews/month with access to 300+ templates. Claspo goes further by unlocking every feature on its free tier. Poptin offers exit-intent on the free plan but caps you at 1,000 monthly visitors.

Which popup app is best for growing an email list?

Most apps on this list support email list growth, but OptiMonk, Privy, and Seguno stand out for their deep Shopify integration. If you want gamified opt-ins, WooHoo or Claspo are strong picks.

How do exit-intent popups work on Shopify?

An exit-intent popup tracks the visitor's mouse movement and fires a campaign the moment they move toward the browser's back button or address bar. On mobile, it typically triggers after a back-swipe gesture. Most apps on this list support exit-intent, some, like Poptin, include it on the free plan.

Do Shopify popup apps slow down your website?

Most modern Shopify popup apps load asynchronously, meaning they don't block your page from rendering. Apps with the Built for Shopify badge—like Seguno and Claspo—are held to Shopify's performance standards. That said, running multiple heavy scripts simultaneously can affect load times, so it's worth testing with Google PageSpeed after installing.

What is the best Shopify popup app for cart abandonment?

For cart abandonment popups, OptiMonk and Justuno offer the most precise targeting, firing offers based on cart contents, value, and visitor behavior. Privy pairs cart abandonment popups with automated follow-up emails, making it a strong all-in-one option for smaller stores.

Which Shopify popup app works best with Klaviyo?

OptiMonk, Justuno, Wisepops, and Adoric all have native Klaviyo integrations that sync subscribers in real time and allow targeting by Klaviyo segment. Wisepops goes furthest by letting you trigger popups based on specific Klaviyo audience segments directly.

How do I add a popup to my Shopify store?

Install a Shopify popup app from the Shopify App Store, choose a template, customize your message and design, set your triggers and targeting rules, and publish. Most apps on this list can have a popup live in under 10 minutes, no coding required.

What is a good popup conversion rate on Shopify?

The average Shopify popup conversion rate is around 2–3%, but top-performing campaigns regularly hit 8–10%. Exit-intent and gamified popups typically convert higher than standard lightboxes. Consistent A/B testing is the most reliable way to push your rate above the average.

Related articles:

• 8 Best Email Popup Shopify Apps to Grow Your List
• 10 Best Popup Software to Boost Conversions
• How to Add Popup to Shopify: A Step-By-Step Guide