Christmas quiz popups
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Christmas quiz popups: common questions
The shipping cutoff. In December “order by the 18th for delivery before Christmas” moves more orders than another discount.
A gift-finder quiz or a popup linking to gift guides by budget turns indecision into a recommendation and an email.
Three to five. Each question should change the recommendation; once a question is only there to collect data, completion rates drop.
Right before the result. The recommendation is the reason to type the address, so ask for it once the visitor has invested in the answers.