40 Welcome Message Examples for Your Website (Copy and Paste)
40 website welcome message examples for online stores, grouped by situation and industry, ready to copy into a welcome popup.
In this article
In short
A popup maker lets you create website popups, like signup forms, discount offers and exit-intent messages, without code. With OptiMonk, you describe the popup in one sentence, and the AI agent designs it for your brand, builds a mobile version and puts it live on your WordPress, Shopify or custom site. Free to start.
A popup maker is a tool that lets you create website popups (signup forms, discount offers, exit-intent messages) without code. With OptiMonk, you describe the popup in one sentence and the AI agent designs it, writes the copy, builds a mobile version and puts it live on your store.
No designer, no template to fiddle with, and it's free to start.
What is a popup maker?
A popup maker is software for building the messages that appear on top of a web page: a newsletter signup, a first-order discount, a "wait, don't go" offer when someone leaves, or a spin-to-win wheel.
Good popup makers also decide who sees the popup and when, and tell you whether it works.
Stores use popups for three jobs:
- Growing the email and SMS list, usually with a welcome discount.
- Saving sales from visitors who are about to leave or abandon their cart.
- Promoting offers, such as a seasonal sale, free shipping or a new product.
Most popup makers give you templates and a drag-and-drop editor. OptiMonk works differently: you describe what you want, and an AI agent does the design work.
How to make a popup in 3 steps
Here's how it works in OptiMonk, from the first sentence to a live popup.
1. Describe the popup you want
Open the builder and type what you need in your own words, for example: "A welcome popup offering 10% off the first order in exchange for an email address." You can also start from an example such as Welcome popup, Exit-intent discount or Spin-to-win.
The agent asks a few questions (your domain, the offer, the moment it should appear), then draws four concepts for your brand. That usually takes about a minute.
2. Pick a concept
Open a concept and type what should be different, and the agent redraws it, keeping every earlier version. When you like one, pick it.
Can't decide between two? You can add them as a new variant and A/B test them against each other, so your visitors decide.
3. Decide who sees it and when, then build it
Three settings decide how the popup behaves:
- When it shows up: for example on exit intent on desktop, or after a few seconds on mobile.
- Who sees it: everyone, or only visitors on certain pages.
- How often: by default, once per visitor, and never again after they convert.
Click Build it. The build takes about three minutes, and you get an email when it's ready. Check it on your site, switch it on, and you're live.
What you can build
One popup maker, every format a store needs:
| Format | Good for |
|---|---|
| Popup (centered on the page) | Welcome discounts, newsletter signups, announcements |
| Fullscreen | Messages that must be seen, such as a launch or a big sale |
| Lucky wheel | Turning a discount into a game for signups |
| Scratch card | One scratch reveals the prize |
| Survey | Asking visitors what they need, then using the answer to pick the next offer |
| Countdown | Limited-time offers with a real deadline |
Every popup gets a separate mobile version, designed by the agent.
Want to animate one? Turn the still background of a finished popup into a looping video and test it against the static version.
See all formats and features here.
Show it to the right visitor
A popup that shows to everyone, all the time, annoys people. A good one shows the right offer at the right moment. OptiMonk can target by:
- Behavior: exit intent (on phones too), time on page, scroll depth, inactivity, pages visited
- Source: Google Ads, organic search, Facebook or direct traffic
- Cart: cart value and the products in the cart
- Visitor: new or returning, subscribed or not, country, Klaviyo list or segment
And it limits how many campaigns a visitor sees in a set time, so your site never turns into a wall of popups.
Works on WordPress, Shopify and any website
OptiMonk runs on any website. Installing it takes a few minutes:
- Shopify: install the OptiMonk app from the Shopify App Store, then switch on the OptiMonk app embed in your theme editor.
- WordPress: install and activate the OptiMonk plugin, then paste your OptiMonk ID under Appearance → OptiMonk.
- Any other site: paste one code snippet into the <head> of your pages, or send the instructions to your developer.
The popups load alongside your site, not in front of it, so your page speed stays intact. On Shopify, OptiMonk can also create discount codes for you and apply them at checkout automatically.
Popup maker vs a WordPress popup plugin
If your site runs on WordPress, you can also use a popup plugin. Both work; they suit different needs.
| OptiMonk (AI popup maker) | Typical WordPress popup plugin | |
|---|---|---|
| Design | The agent designs each popup for your brand from one sentence | You start from a template and edit it by hand |
| Mobile version | A separate mobile design for every popup | Usually the desktop design, resized |
| Where it runs | Any site: WordPress, Shopify, custom | WordPress only |
| A/B testing | Built in, on every plan | Depends on the plugin; often a paid add-on |
| Updates and hosting | Hosted for you, nothing to update | Updated and run on your own WordPress install |
| Price | Free plan, paid plans from $19/month (billed yearly) | Free versions, paid tiers vary |
Looking specifically for a WordPress plugin? See our comparison of the best WordPress popup plugins, or these free popup maker plugins.
5 tips for popups that convert
- One popup, one offer. "10% off your first order" beats a popup that asks for an email, a phone number and a survey answer at once.
- Time it. Show a welcome popup after a few seconds or some scrolling, not the moment the page loads.
- Design for the phone first. Most store traffic is mobile. The popup must be easy to close and never cover the add-to-cart button.
- Cap the frequency. Once per visitor is plenty for a signup offer. Stop showing it after someone converts.
- Test one thing. Offer, headline or format. Let the test run until the winner is clear, then roll it out.
Need inspiration?
Browse 1,000+ popups in the OptiMonk popup library, or see our collection of popup design ideas from real stores.
From the Popup LibraryMore welcome discount popups
Popup maker FAQ
Is there a free popup maker?
Yes. OptiMonk's Free plan includes the full AI agent and every feature for up to 10,000 pageviews a month on one domain, with 1,000 AI credits. No credit card is needed. Paid plans start at $19/month, billed yearly.
Do I need to know how to code?
No. You describe the popup in plain words and the agent builds it. The only technical step is installing OptiMonk once: an app on Shopify, a plugin on WordPress, or one code snippet on other sites.
Can I use OptiMonk on WordPress?
Yes. Install the OptiMonk plugin, add your OptiMonk ID, and your popups work on your WordPress site. If you use a cache plugin, exclude onsite.optimonk.com and front.optimonk.com from caching.
How long does it take to make a popup?
The four concepts take about a minute, and the build about three minutes. Most of the time goes into deciding what to offer.
Will popups slow down my site?
OptiMonk loads asynchronously, alongside your page instead of in front of it, and serves campaigns through a CDN, so your page speed stays intact.
Can I build popups from ChatGPT or Claude?
Yes. Connect OptiMonk's MCP server, and you can build, edit and publish popups from Claude, ChatGPT or Cursor.
Make your first popup
Your first popup is one sentence away. Describe it, pick a concept, and put it live today.
Free to start. No credit card.
