AWS Servers 99.9% Uptime
We use Amazon Web Servers to ensure 99.9% uptime for your campaigns, so you never miss a lead.
OptiMonk runs on Amazon Web Services (AWS) infrastructure, the same cloud platform used by the world's largest enterprises, to ensure that your campaigns are available 99.9% of the time. This means the OptiMonk script loads reliably on every page of your store, popup campaigns fire on every qualifying visitor session, and lead data is captured and transferred without interruption — regardless of traffic spikes, peak sales periods, or time zones. The 99.9% uptime guarantee translates to less than 9 hours of potential downtime per year, and the AWS-backed CDN (Content Delivery Network) ensures that the script is served from a location close to each visitor geographically, keeping load times fast across all markets. Because OptiMonk's infrastructure scales automatically with demand, a sudden surge in traffic — such as a Black Friday campaign — does not degrade popup performance or cause missed impressions.
Key benefits
- Your campaigns never go dark during peak sales periods: With 99.9% uptime backed by AWS infrastructure, OptiMonk campaigns remain active during the highest-traffic moments of the year — Black Friday, seasonal sales, product launches — precisely when every missed impression and every missed lead represents real revenue. The infrastructure scales automatically to handle traffic spikes without manual intervention.
- Fast script loading from a global CDN, regardless of visitor location: OptiMonk's script is served through AWS's global content delivery network, meaning it loads from a server geographically close to each visitor. This minimizes the time between a page loading and the OptiMonk script initializing, so campaigns fire at the right moment without adding perceptible latency to the page experience for visitors anywhere in the world.
- Reliability you never have to think about or manage: Uptime monitoring, infrastructure maintenance, and scaling are handled entirely by OptiMonk on top of AWS — there is nothing to configure, no server to manage, and no monitoring dashboard to check. Your campaigns simply run. If OptiMonk's systems detect an issue, it is addressed at the infrastructure level before it affects your campaigns.
How it works
When a visitor lands on a page of your store where OptiMonk is installed, their browser requests the OptiMonk script from the nearest AWS edge location. AWS's CDN ensures this request is routed to the closest available server, minimizing latency. The script loads asynchronously so it does not block the page from rendering.
Once the script is loaded, OptiMonk evaluates the visitor's context — page URL, cart contents, browsing history, targeting rules — and determines whether a campaign should fire. This evaluation happens on OptiMonk's AWS-hosted backend in real time. The 99.9% uptime guarantee covers this entire chain: script delivery, campaign evaluation, and display.
When a visitor converts — submitting an email, answering a survey, or clicking a CTA — their data is immediately processed by OptiMonk's AWS backend and forwarded to your connected email platform, CRM, or Shopify store. The infrastructure is designed so that even during high-volume periods, no lead submission is dropped or delayed.
Frequently asked questions
What does 99.9% uptime mean in practice for my OptiMonk campaigns?+
A 99.9% uptime guarantee means OptiMonk's infrastructure is designed to be available all but approximately 8.7 hours per year. In practical terms, it means your popup campaigns load and fire reliably for the vast majority of visitor sessions — including during high-traffic periods like flash sales or seasonal campaigns — without you having to take any action to maintain that availability.
What infrastructure does OptiMonk use to achieve 99.9% uptime?+
OptiMonk runs on Amazon Web Services (AWS), the cloud infrastructure platform used by a large portion of the world's web applications. AWS provides automatic scaling, geographic redundancy, and a global CDN that serves OptiMonk's script from edge locations close to each visitor. This combination of redundancy and distribution is what makes the 99.9% uptime figure achievable at global scale.
Does the OptiMonk script slow down my website?+
No. The OptiMonk script loads asynchronously, meaning it initializes in the background without blocking the main page content from rendering. The script is also served through AWS's CDN, so it loads quickly regardless of where in the world your visitors are located. These two factors together mean that adding OptiMonk to your site has a negligible effect on page load time as measured by tools like Google PageSpeed Insights or Core Web Vitals.
What happens to my campaigns during a traffic spike — for example, a Black Friday sale?+
OptiMonk's AWS infrastructure scales automatically in response to increased traffic. There is no fixed capacity ceiling that your traffic needs to stay below for campaigns to function correctly. During high-traffic periods, the same campaign logic and lead capture mechanisms operate as they do during normal traffic — no manual scaling, no pre-warming, and no campaign pausing required on your end.
Do I need to monitor OptiMonk's uptime myself?+
No. Infrastructure monitoring and incident response are handled entirely by OptiMonk. You do not need to set up any external monitoring for OptiMonk's availability, and there is no status page you need to check before running a campaign. If OptiMonk's systems experience an issue, it is addressed at the infrastructure level. You can focus on building and running campaigns rather than managing the technical layer underneath them.
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